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You know ... I posted a few ads with catchy (if I do say so myself) hype headlines and content (otherwise known as emotional drivel). I also continued my normal 'tell it like it is' .... in a theatre full of equally hormonally challenged teenage girls. No focus....no effort...all looks with no substance. Now....see the difference? You may get numbers and 'massive growth' from hype....but it's all smoke and mirrors. Before you know it....you've got a heck of business the others won't have. It pays to be a tortoise. Article: OK...before anybody get's their shorts in a tubercle let me make it whole I'm not backing hype. Quite the contrary....I hate it. (you out there Jay? LOL) You know the type. 'Make a million in your underwear'....'100,000 with no selling and no sponsoring'....'we construct it for you'...yada yada. But....why do we see so much of it? I don't think you can just shrug it off to 'they don't know any better'....or 'their values are lower'. It's too prevalent. In fact some so titled 'gurus' teach it! You know ... the 'headlines that sell' type of info products, ezine articles, conference calls, seminars and such. Why? Well....I set out awhile back to do a simple little experiment testing 'hype' vs 'no hype'. I found a few message stage left that are really nothing more than a free for all ... some goes ... publication stage (not hard to find unfortunately). I posted a few ads with uneven (if I do say so myself) hype headlines and content (otherwise known as emotional drivel). I also continued my normal 'tell it like it is' .... 'this is the real truth' marketing habits in my usual locals. What happened? To my dismay the hype ads received lots of 'hits' and a decent magnitude of sign-ups. The honest break the ice received the usual steady but not 'massive' performance. The results? (pay agility kiddies...here's the moral of the story) The folks who became customers and sub-agents from the honest upfront approach....were much fewer in number BUT more solid! The customers were loyal users and offered referals. The sub-agents grasped the concept that you have to sell product to earn income (hey Junior, it's called Network Marketing .... not Network Recruiting ... for a reason. Duh!). Plus those they recruited were brought in under the 'honesty' label too....and were taught to sell also. Hmmmm....doing things the right way? May be slower (by appearance) but definitely the kind of structure to build. The others....those emotional 'I'll jump' looking for a good time crowd? How did they fare? Briefly....they didn't do diddly. Customers dropped after that a short time or never fully poisoned and paid. The sub-agents sat on their hands waiting for something to happen. They all had the awareness span of my teenage son on a Friday night... in a theatre full of equally hormonally challenged teenage girls. No focus....no effort...all looks with no substance. Now....see the difference? You may get numbers and 'massive growth' from hype....but it's all smoke and mirrors. Don't mean squat. While the less flashy professional and honest opening gets results. Real results. It may not make the headlines. But it will sneek up on ya. fore you know it....you've got a heck of conglomerate the others won't have. It pays to be a tortoise. Plod beside to the finish line. Let the hare run via like a fool. You can send him/her a post card from your yacht! ......Hope ya learned something.... Be honest...be helpful...be yourself...and have fun.
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Advice Home Business Technology Online Advertising Motivational Internet Marketing SEO Help Online Games Science Articles Happiness More Articles:1. Are You In a Position to Start an Online Business? Summary:When I first started my online business, I did everything Icould to save a little money -- I didn't want a domain name,not even for a mere $35/year (it was expensive back then!),and I certainly didn't want to pay recurring monthly feesfor a web host.That was a mistake. Your own domain will help your business build credibility -- plus, it's easier to remember a simple www.yourcompany.com then something like, www.afreedomain.com/userpages/~… 2. Do You Want To Remain Anonymous? Or Would You Prefer To Be Famous? Summary: An anonymous website may earn you money, but a website that has your picture and name up near the top can help establish strong customer loyalty, and gives the consumer the confidence that they are dealing with a real live business with responsible people on the other end of the keyboard,and not just some robotic web page that is eager to gobble up their credit card information.In such a circumstance, the miles between the website owner … 3. 21 Hot Niche Minisite Profit Ideas Summary: Now you'lldiscover how to tap the incredible wealth lying hidden in hot, in-demand niches - in 21 different ways.Idea #1 - SELL AD SPACEWhen you build a website around a niche - a 'niche minisite' - you'll attract a very specific audience to it. Give it to them - and you've built a very lucrative business!A great resource to find posters and pictures on a variety of topics is AllPosters.comIdea #5 - BUILD YOUR LISTYou've heard it before … 4. Home Business Success Summary: And the real wealth, the $100,000+ income we all strive for, took an average of almost THREE YEARS to achieve!Do you think ANY of these gentlemen don't think the ends justified the means? You don't even have to think about it, do you?If I told you that after two to three years of following our system, you'd be making more in a month than you now make in a year, could you handle that? Can you think of any other endeavor where you could in… |