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Now, before we talk plans, let's talk about the second most important thing you'll need for success'money. It Take Money to Make Money A lack of capital, seed money, whatever you call it, is the overwhelming reason most business start-ups fail, including those with a plan. There's always a delay between the starting date of your voiceover business and when money actually starts coming in. Article: Thinking of getting into the voiceover portrayal full time, specifically, opening your own in-house voice-over studio? Good for you! It’s a really great way to make a living! OK. You’ve got the dream. Now let’s see what it takes to make it a reality. First question for you: What do you think is the most important thing you need to launch your business? A great voice? Surprisingly, a great voice isn’t all that important for success. Talent? Well, yeah, you’re gonna need some talent, but talent (in most cases) can ever and anon be developed through study and practice. Determination? Sure, but simple determination won’t make you a success. The Secret of Success So, what’s the most important thing? Get ready. It’s called…a plan. Yup. A plan. Not very “show bizzy,” huh? No, it isn’t, but it’s the most important piece of the undertaking start up puzzle, and it applies to every type of start-up, not just voiceovers. Now, precociously we talk plans, let’s talk more or less the second most important thing you’ll need for success—money. It Take Money to Make Money A lack of capital, seed money, whatever you call it, is the overwhelming reason most gag start-ups fail, including those with a plan. You’ll need enough money to pay for equipment, marketing materials, office expenses, insurance, utilities, etc., etc., while you’re waiting for the checks to come rolling in. Oh, and just to remind you, you’ll need money to live on, too. How much money will you need for the burden and living expenses? We’ll get to that shortly, but first, let’s talk upwards of your plan. A Plan by Any Other Name Call it a walk of life plan if you like, but that tends to sound a little intimidating and, frankly, overwhelming. Call it your “plan for success,” or “my freedom from oppressive employers plan,” you know, something more self-affirming and inspiring. Whatever you call it, your plan should include the following points… That’s enough to get you started. There are plenty of suspense ledger on voice-overs to help you complete your plan. Visit your local bookstore or go on-line. As you can see, you can start your voice-over doing part-time or full-time. With a little planning—and seed money—you’ll be on your way. Have fun! ©Peter Drew
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