Your Own Home Business

When you email your list or put up content on your site, and assuming you want to generate loyalty, it's necessary that you have content others haven't seen a dozen times elsewhere.

1 - Google has lots of tools besides just web searches.

2 - Google also has 'groups.' (http://groups.google.com/) These are folks who like to discuss *your* subject. Start here: http://www.google.com/intl/en/options/

3 - Next method: Do this search (keeping in the punctuation as written):

+horticulture +free +filetype:pdf

As of this writing, Google shows 196,000 hits for this query.

When you email your list or put up content on your site, and you want to generate loyalty, it's necessary that you have content others haven't seen a dozen times elsewhere.

If this makes sense to you, here are some ideas you can use to EASILY generate fresh content with a minimal the story of time and effort.

First of all, think within earshot a subject in which you are interested. Let's say it's horticulture. Now if you're not packed of it, let me put you in the picture. Most people do web searches from Google's home page and stop there. Not at all creative. Not at all digging for information from which to develop original content.

So let's go exploring...

1 - Google has lots of tools excluding just web searches. They let you account of the news. (http://news.google.com) As of this writing, there are 1,680 news items listed by Google on the word horticulture. Bet you could easily do a summary of some of these articles and create your own content. But let's not stop there.

2 - Google also has 'groups.' (http://groups.google.com/) These are folks who like to discuss *your* subject. So now you can go even farther. Look up horticulture in their groups. Now this information is potentially gold. Why? inasmuch as you can see what it is near upon horticulture that lots of folks are interested in.

Think you might be able to do a little research and come up with a free or even a for-profit report that gives them what they want?

Check out Google's other tools, too. You can even get research info from universities through Google. Start here: http://www.google.com/intl/en/options/

3 - Next method: Do this search (keeping in the punctuation as written):

+horticulture +free +filetype:pdf

As of this writing, Google shows 196,000 hits for this query. What you get here are free downloads in pdf format in the vicinity your subject.

Now you can't simply copy and use it as your own information. You have to create your writing in your own words. But there's no law that says you can't summarize what you find in other people's works. To make the point, you could even call your work something like: 'Survey Report: Latest from the Horticulture Front!'

4 - Go to Alexa.com. Do a search on your subject, in this example, horticulture. It provides the exact same results as Google it's powered by Google. So why bother, right? Wrong. insofar as Alexa *does* provide value additional information.

When you do the search, you don't want to the link that takes you to the listed site. Instead you want to follow the link that says 'Site info.' When you do this, you'll find a section called: 'People who visit this page also visit.' This can be very valuable whereas it potentially shows *what the marketplace is interested in.* This can enable you to tailor your information product to what people want.

These are just some of the easy ways to grade out your explorations and find gold to weave into golden braids.

Golden searching... :)

NOTE: You have full permission to reprint this determinative within your website or newsletter as long as you leave the complain fully intact and include the 'About The Author' resource box. Thanks! :-


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I have just finished counselling with a client who was depressed. She is a young mum and initially she was in a very low mood. She hadn't experienced talk therapy before but her friends were pushing her to do something about how miserable she felt.
We talked about her life: the husband that loves her, her 7 month old daughter who she finds difficult to enjoy, her house, her friends and her relatives. About session three, I was wondering where the depression was coming from - her circumstances seemed good, she was healthy and she had several close relationships.

Then we started to talk about when the depression had started - just after her daughter's birth. She mentioned in a 'give away comment', her mother had come to see her then for the first time in 2 years. Well apparently her mum and dad had separated when she was 13 years, had gone off with their own lovers and in the intervening 10 years, my client had seen them separately, irregularly.
Then we started to unfold her memories of being left "in the family home" with her elder sisters (18 and 21 years), being expected to get herself up every day and out to school, feeding herself from whatever food was available in the kitchen, with her sisters at home only when they weren't at work or with boy-friends.

Apparently some days she bunked off school and sat on a wall near the shopping precinct, watching people pass, knowing that no one cared what she did or where she went.
So here was the root of her depression: my client had given up a lively job in a busy office when her baby was due, she was now stuck in her house with a new child and her husband was working long hours to support the three of them - for much of her day, no one cared what she did or where she went.
My client actually broke into tears as she uttered this phrase - no one cared what she did or where she went.

It has taken another six sessions to tease out all her pain and to counter the thoughts that were feeding it - what had she done to be discarded by her mum and dad, how was she going to cope with the world without her parents to love her, and how could she find someone to care about her?
It was easy for my client to project these thoughts into her new daughter's life: what would prevent her from abandoning her daughter on a shopping trip, why couldn't she feel any love for her daughter or her husband, and would anyone care if she went away?

Happily we have now worked through my client's difficult teenage years. She has recognised that her mum and dad were poor parents - so besotted with their own affairs that they hoped the other was doing the parenting and not realising that neither was. She knows she can make her own parenting different - she can choose to stay married to her husband, she can choose to love and cherish her child (or children, later) and in caring for her family, she can enjoy how much they care for her. A tipping point in my client's recovery was when she noticed how much joy her daughter has seeing her after an absence of a couple of minutes. Another important factor was becoming aware that her husband was always glad to see her, to hold her and to cherish her.

So now the depression is lifted. I don't say that it is gone forever because I cannot tell what the future will bring to my client. However, for now, she knows how to manage and chase away those low feelings: to see how her daughter and husband love her.

So now my client's first question to me 'Why am I feeling depressed?' is answered by "No one cared what you did or where you went" and we have found the antidote - 'They do now".

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