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How to make your subscribers stick to you like SUPER GLUE One of the biggest obstacles to building a good sized opt in list is the drop out rate. For this reason many list builders get into a pattern of starting and quitting which can further slow down the overall list building process. The conventional wisdom still has Internet marketers using ebooks, software, e-courses, auto responder series and such to build and keep their lists. The problem is that at least as far as building and keeping mailing lists ebooks and software have become practically worthless. How many times have you heard that it is important to build lists for instance? Article: How to make your subscribers stick to you like SUPER GLUE One of the major obstacles to presidential palace a good sized opt in list is the drop out rate. Sometimes it seems subscribers are leaving as fast as they are joining. This slows down the overall growth rate. This can make the whole process of list dwelling house frustrating. For this reason many list builders get into a pattern of starting and quitting which can further slow down the overall list fabric process. Unfortunately most of the strategies for list anatomy suffer from a negative quality. The conventional wisdom still has Internet marketers using ebooks, software, e-courses, auto responder series and such to web and keep their lists. The problem is that at least as far as constitution and keeping mailing lists ebooks and software have become practically worthless. Even the highest quality most information packed ebook has very little value. Many marketers don't want to hear this but it is absolutely true. First, the information that it gives you is much daily something that we've heard or read before. How many different ways can an causer repeat the same things. How many times have you heard that it is important to figuration lists for instance? Or to link email serenade preferably sending prospects to your embrace page? What upon writing articles for free traffic or tracking your ads so you know what works and what doesn't? Most secrets are not really secret anymore so ebooks tend to be just reworded and recycled information. Secondly, once the ebook has been read or e-course is finished what's to keep your subscriber from un-subscribing? You have to constantly try to keep the subscribers interest. This is very hard to do seeing we are constantly bombarded with more and more information from different sources. In looking back over time at which newsletters or lists that I stay subscribed to I find a hack characteristic in circa 75% or more of them. That communal theme is an collusion with password protected sites. This can be password bloating to a directory or a download site. It can be surge to special software that I use while logged in. Sometimes the password is metastasised monthly so that I will remain on the list but not always. Right now I treat of to a couple of websites that are regularly upgraded with free downloadable ebooks and software. I liaise with to a password protected ezine directory that is regularly upgraded. I also have connection with to password protected sites that offer everything from free ad trackers and banner rotators to free scripts and clickbank storefronts. It is unlikely that I'll be unsubscribing from these in cahoots lists/sites anytime soon. When you give subscribers something that is continually useful. Something that they really want, you don't have to worry encircling keeping them. They keep YOU! For instance most internet marketers are familiar with clickbank. I joined a free membership site that offers amongst other things a free clickbank portal. All I do is enter my clickbank username and I can sell thousands of clickbanks products from one url. Why would I unsubscribe from this list? Other companies line of duty $30 to $90 for this type of storefront. Here's the key. Give your subscribers lobby to something that others are making them pay for. Give them for free what they would be willing to pay for. Do this and they will get to know and trust you. And they'll buy from you. This trust takes a little time no matter what some sales letter might say to the contrary. Take the time to structure trusting relationships and you'll do very well. This has unceasingly been true in thing and Internet marketing is no different. ----------------------------------------------------------- -- (c) 2004 by David McCammon
I have just finished counselling with a client who was depressed. She is a young mum and initially she was in a very low mood. She hadn't experienced talk therapy before but her friends were pushing her to do something about how miserable she felt. We talked about her life: the husband that loves her, her 7 month old daughter who she finds difficult to enjoy, her house, her friends and her relatives. About session three, I was wondering where the depression was coming from - her circumstances seemed good, she was healthy and she had several close relationships. Then we started to talk about when the depression had started - just after her daughter's birth. She mentioned in a 'give away comment', her mother had come to see her then for the first time in 2 years. Well apparently her mum and dad had separated when she was 13 years, had gone off with their own lovers and in the intervening 10 years, my client had seen them separately, irregularly. Then we started to unfold her memories of being left "in the family home" with her elder sisters (18 and 21 years), being expected to get herself up every day and out to school, feeding herself from whatever food was available in the kitchen, with her sisters at home only when they weren't at work or with boy-friends. Apparently some days she bunked off school and sat on a wall near the shopping precinct, watching people pass, knowing that no one cared what she did or where she went. So here was the root of her depression: my client had given up a lively job in a busy office when her baby was due, she was now stuck in her house with a new child and her husband was working long hours to support the three of them - for much of her day, no one cared what she did or where she went. My client actually broke into tears as she uttered this phrase - no one cared what she did or where she went. It has taken another six sessions to tease out all her pain and to counter the thoughts that were feeding it - what had she done to be discarded by her mum and dad, how was she going to cope with the world without her parents to love her, and how could she find someone to care about her? It was easy for my client to project these thoughts into her new daughter's life: what would prevent her from abandoning her daughter on a shopping trip, why couldn't she feel any love for her daughter or her husband, and would anyone care if she went away? Happily we have now worked through my client's difficult teenage years. She has recognised that her mum and dad were poor parents - so besotted with their own affairs that they hoped the other was doing the parenting and not realising that neither was. She knows she can make her own parenting different - she can choose to stay married to her husband, she can choose to love and cherish her child (or children, later) and in caring for her family, she can enjoy how much they care for her. A tipping point in my client's recovery was when she noticed how much joy her daughter has seeing her after an absence of a couple of minutes. Another important factor was becoming aware that her husband was always glad to see her, to hold her and to cherish her. So now the depression is lifted. I don't say that it is gone forever because I cannot tell what the future will bring to my client. However, for now, she knows how to manage and chase away those low feelings: to see how her daughter and husband love her. So now my client's first question to me 'Why am I feeling depressed?' is answered by "No one cared what you did or where you went" and we have found the antidote - 'They do now". Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | 75 | 76 | 77 | 78 | 79 | 80 | 81 | 82 | 83 | 84 | 85 | 86 | 87 | 88 | 89 | 90 | 91 | 92 | 93 | 94 | 95 | 96 | 97 | 98 | 99 | 100 |
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