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1.We know that that person got the use of our product and didn't have to pay a cent for it (and it can be a disturbing thought but it does happen' some people are just habitual refunders) 2.Advertising isn't cheap and when you've paid to get that customer in it can feel like a beat around the head when you not only refund the money but it often incurs a fee for the refund purchase, so now you've just paid that customer to have your materials 3.Organizing a refund could be time spent better doing other things The best thing you can do for yourself and your company is to keep a 'cool head' about it. Article: I think we all cringe and dread when we open our mail box and see that dreaded “Refund Request” in the subject line. And I guess we dread it for a number of reasons. 1.We know that that person got the use of our product and didn’t have to pay a cent for it (and it can be a disturbing thought but it does happen… some people are just habitual refunders) 2.Advertising isn’t not worthwhile and when you’ve paid to get that customer in it can feel like a beat in reverse the head when you not only refund the money but it often incurs a fee for the refund purchase, so now you’ve just paid that customer to have your materials 3.Organizing a refund could be time spent surpass doing other things The best thing you can do for yourself and your flying column is to keep a “cool head” circuitously it. Getting all nancy relating to it even if it is a “habitual refunder” can do more damage for your name in the long run. I’m sure we’re all crowded of the statistics of if someone has a bad experience with your office they will tell 11 people in the neighbourhood it, if they have a pleasant experience they will only tell 3 people most it. Well I think those numbers are a little higher on the internet. People have torsion spasm to forums, emails, websites etc.. etc.. They will take neither pity nor a second thought to run off to these places and give your name a real bashing if you handle the refund request in an unprofessional manner. Once they head to these type places on the internet you can pretty much be pledged they will be telling a LOT more then just 11 people. One bad review is all it takes to lose business. Thankfully most people in the world are “decent” and won’t take boon of you or your outfit and sometimes the best mind set to have is reverent they have a genuine reason for requesting the refund. And sometimes not all acting is lost even if someone has “requested a refund”, if you’ve dealt with it professionally and their motives for the refund were of good intentions (maybe that wasn’t the product they were interested in) you could still stand a go doing homage with this person down the track with auxiliary offer of something that’s more suited to them. © Joanne King - http://www.joesy.com
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