Your Own Home Business

But, for example, if you've really got your heart set on selling nineteenth century sweet wrappers on eBay because it's you're passion in life - you've already been divorced twice because of your obsession - then you just need to stop and think for a minute.

And before you rush out and invest '500 in a gold plated, digital camera, hand crafted by Balinese maidens, just because you know it will produce the finest quality images of your antique wrappers, it might be wise to first consider the following essential factors.

...is there l

But can you night and day make money on eBay? Is it as easy as we're all led to believe?

Well, pitiable sense tells us that it all depends on what you're selling, the competition and the market for your product.

After all, eBay is essentially an online market place that brings together international buyers and sellers to do utility and the pristine economic law of supply and demand applies.

So what substantial factors should we consider sooner we start to sell on eBay? Can virtually somewhat sell and make us a handsome profit?

The confounding must be a definite 'No' - especially if the profit motive is important. And it must be, cause we don't want to waste our time just humiliation even or - dread the thought - making a loss.

But, for example, if you've really got your heart set on selling nineteenth five cents sweet wrappers on eBay being as how it's you're passion in life - you've heretofore been divorced twice cause of your obsession - then you just need to stop and think for a minute.

And to you rush out and invest £500 in a gold plated, digital camera, hand crafted by Balinese maidens, just being as how you know it will produce the finest quality images of your of other times wrappers, it might be wise to first consider the following essential factors.

...is there likely to be a healthy demand for your product? Is it something people need or want to buy - hopefully on a regular, repeat basis?

...is the potential market big enough so as to make a decent profit (say a 'minimum' of 40% mark up on cost) and can that profit be sustainable?

...are there others yet selling the same item? If so can you compete on a price reason or offer something different to justify a higher price?

and finally

...can you maintain a reliable supplier of your item so that you can consistently buy at the 'right price' and sell at a profit?

So what I'm saying really here is that forward you dive into the eBay ocean make sure you've got your swimming costume on!

Or, to put it simply, only yesterday you decide what you want to do, or what niche you want to concentrate on, you need to be fully conversant of whether it's even possible to do it at a profit.

So the bedrock message is: Don't let your enthusiasm or obsession for a particular market flame you to the generative economics of what you're doing. in obedience to some punctual consideration, you may have to totally 'rethink' your plans and corruption your previous, cherished, pet ideas. If it's not going to pay then you don't really want to do it.

But sometimes you will never know unless you try and you shouldn't be unhappy of trying to sell something totally different. However, internationally make use of eBay's 'feedback' feature as a useful research tool. And what I mean by that is studying the feedback of existing sellers in your general and particular area of interest.

You can quickly discover what volume of sales they are achieving; what their general selling price is; which country they are operating from (this can be important for some products); how long they have been trading etc.

All this information can help you get an overall 'feel' for that market and you can then test out your idea with some confidence based on facts rather than a personal, well intentioned 'gut' feeling.

And if you find that someone else is hitherto selling what you had in mind then this isn't necessarily bad news. Maybe you can offer the same product cheaper ( but try to a 'price war' if you can), or promote it in a different way or sell it with some other product as a free bonus. Try to think creatively and 'outside the box' to make yourself different.

If you discover that you're the only seller dealing in a particular item then perhaps it just can't be done profitably. Maybe someone has ere then tried it and dissipated the venture as a waste of time. Or, conversely, you may have discovered a unique and hopefully profitable niche!

Another vital consideration is your view of just how much income you want to make from eBay trading.

Do you see it a just a part-time, weekend thing or as a full time art alternative? If you're aiming high then what you intend to sell is very important.

Would there be enough 'in' the venerable sweet wrapper market for you to reach, say, your £50,000 profit target? Probably not, you must be the judge, but you might easily attain that figure dealing in more high ticket items.

So, in conclusion, you need to be flat out sure of two things.

The first is to ask yourself if your market is financially viable. Are you going to make any money?

And, secondly, if you hold that money can be made then does the intimate near favourably with your income goals.

The return for answer to these essential factors should determine your activity. You may have to take some tough decisions but in the end you will proffer aid financially and develop a successful and fulfilling eBay business.

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